FOREVER 21’s new store opened at the Pacific Mall,Delhi.

 New Delhi, 14th August 2013 – FOREVER 21, Inc., one of the largest fashion clothing, footwear and accessories retail chain in the U.S. announces the launch of  its second store in Delhi at the Pacific Mall.
FOREVER 21’s new store at the Pacific Mall in the West region of Delhi will be spread across two-levels, spanning over15,500square feet. Actress Yaami Gautam of the Vicky Donor fame will unveil the new store.
“We are extremely excited to launch our first store in the Western region of Delhi at Pacific Mall.” said Mr. Alex Ok, Global Director, Forever 21. “Working with our venture partner, DLF Brands, has enabled us to enter the market in a systemic manner. Pacific Mall is the perfect location for Forever 21 given its unique location, conceptual entertainment events and impressive design.”
“Our strategy was to embark expansion for Forever 21 into India within 2013 and Pacific Mall has provided us with an excellent location that we will make into a fashion Mecca. The shopping experience of the mall is excellent and we are convinced that the mall will generate year over year positive traffic index.” said Mr.Timmy  Sarna, DLF Brands spokesperson.
Complementing Forever 21® apparel and accessories, the store will feature the retailer’s other brands, including 21MEN™, a line of fresh, fast fashion for men of all ages; Love & Beauty™ a cosmetics line; and Forever 21’s lingerie and shoe line.About FOREVER 21
Forever 21, Inc., headquartered in Los Angeles, California, is a speciality retailer of women’s and men’s clothing and accessories.  Known for offering the hottest and most current fashion trends, at a great value to consumers, Forever 21 is a model for fast fashion.  This model operates by keeping the store exciting with new merchandise brought in daily.  The retailer operates over 545 stores in the United States, with international operations in Canada, China, Colombia, Costa Rica, Europe, Hong Kong, India, Israel, Japan, Korea, Mexico, Philippines and United Kingdom.  For more information please visit:
About DLF Brands: Headed by Mr. Timmy Sarna, Managing Director, DLF Brands Ltd. was formed in 2008; the company’s strategic intent is to develop successful partnerships with international brands considered “Best in their category”. DLF Brands Ltd. is committed to quality, trust and customer sensitivity, and delivers on promises with agility, financial prudence and in tune with the highest global standards. DLF Brands Ltd. is a fully owned subsidiary of DLF Ltd.

About Pacific Mall
Shopping never goes out of fashion. At Pacific it is a shopping, entertainment and leisure extravaganza 365 days a year! With over 130 international and national brands to choose from, Pacific is the new landmark of India’s shopping capital. The most stylish shopping, entertainment and leisure experience in Delhi.
A shopping centre that is not only centrally located in Tagore Garden, but is also well-connected both by public and private transport. Easy accessibility, an exciting variety of stores and services, great convenience, a stunning ambience – and all this under one roof.
Shop your desire!

Wardrobe Courtesy: bYSI


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